Lindt Chocolate

Lindt canada christmas giveaway

In 2023, the Lindt social team asked me to create short animations and videos for their campaigns. One project involved making a video for a Christmas giveaway on Facebook and Instagram, aimed at boosting engagement, increasing followers, and driving sales during the holiday season. They wanted to animate Teddy in a fun and festive way. I proposed several ideas and we chose to create a small Teddy Christmas Village. While I had not done stop-motion before, I was excited to try. I gathered all the props, designed the set, used my old skateboard to set up the camera, and started filming. I used Lightroom for consistency in each frame and animated the video with After Effects and Premiere Pro. The campaign received 1,600 comments on Instagram and gained over 1,000 followers from the post. After this, I continued working with Lindt Canada on a variety of projects— static/animated social posts, retail posters, packaging, digital mall ads and Meta ads

Initial animated storyboard for the stop-motion to visualize the final project. This helped outline the timing and props needed for the video.

A behind-the-scenes of the stop motion setup.

Lindt Social Posts

After working on the Christmas Giveaway project, I continued working with Lindt Canada on a variety of projects— static/animated social posts, retail posters, packaging, digital mall ads and Meta ads. Some of these were existing videos by Lindt which needed updated designs or copy, and some were built from scratch. Take a look below on what we’ve made together.